Starcom
Responsibilities
- Develop Media Digital Ecommerce plan to meet the clients’ GMV KPI Requirements (Traffic, A2C, Purchase…etc). Stay up to date with the latest technology and best practices
- In charge for campaign implementation, budget management on relevant digital platforms such as Facebook CPAS, Google Performance Max, Onsite Solutions and others (Tiktok Collection)
- Work closely with E-Retail partners & Vendor to ensure a smooth cooperation while implementing campaign
- Forecast sales performance trends, provide solution on optimization and quick actions to meet the KPIs within a very tight period
- Responsible for regular reports on Ecommerce campaign (daily, monthly, campaign) and handle ad hoc task if any
- Monitor competition and provide suggestions for improvement
Qualifications
- Must have extensive knowledge and working experience in running campaigns on various platforms such as Facebook, Google and other ecommerce platforms.
- Must have at least 1 year experience in implementing CPAS campaign on Facebook and be very familiar with MSP platform of Lazada/Shopee/Tiki
- Good knowledge of all different digital marketing channels, experience with online marketing tools and best practices
- Hands-on experience with SEO/SEM, Google Analytics Sense of ownership and pride in your performance and its impact on a company’s success
- Critical thinker and problem-solving skills
- Teamwork, time-management and data analyst skills
- Knowledge on Data visualization tool (Google Studio, Tableu, Power BI) is a plus
- Great interpersonal and communication skills
Additional Information
PREFER
- Performance Agency for Retailer brands (FMCG, Cosmetic)
- Background from previous position in KAM or Market Solutions from Lazada |Shopee|Tiki or E-commerce team from Client with extensive knowledge in Commercial