Senior Copywriter

• Inspiring, managing and operating creative teams and its support services to develop an effective and profitable creative product that delivers on relevant client and market needs.
• Finding ways to develop an atmosphere within a creative team such that it fosters successful work for the agency’s clients while providing a rewarding climate for team members.
• Cultivating and inspiring a team of creative staff who possess the aspiration, intellect, and creative talent capable of developing memorable experiences for client’s brands.
• Building strong and lasting client/agency relationships.
• Collaborating with the planning and account function to consult and advise senior clients to help frame up their problem and encourage broader and bigger thinking.
• Working alongside the planning function, if called for, to help uncover deep behaviour and emotional needs surrounding a creative challenge to help shape the translation of research into macro insights that ignite creative concept development and idea generation.
• Develop concepts and experience plans in a manner that is relevant to the brief, brand and market needs while communicating the magic through a story.
• Leading agency presentations when required and possible, both in new business pitches and current client creative run-throughs.
• Collaborating and leading multidisciplinary teams including art directors, visual designers, UX designers, writers, producers, videographers, technologists and studio/production (print, video, online).
• Brainstorming visual and copy ideas with other members of the creative team.
• Writing and presenting various copy options, which may be presented to client as a story board.
• Modifies copy that satisfies both the client’s and the campaigns objectives.
• Oversees the production phase of his/her respective project.
• Accountable for checking all content being advertised.
• Responsible for taking a client’s brief and generating original copy ideas that grab attention of the target audience. This can include creating straplines, slogans, body copy, jingles and scripts.
• Works on multiple projects.
• Works well under pressure .

Qualifications

• Worked as senior copywriter for 2+years, at least 5 years as copywriter or content writer.
• Can start from Mid January, 2022 is a strong plus
• An interest in capturing and telling exceptional stories of people.
• A personal purpose of making human centred work.
• Highly creative and imaginative.
• Has a good written and interpersonal skills.
• An eye for detail.